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June 13, 2006
By: KERRY PIANOFORTE
Editor, Coatings World
Silberline, a supplier of special effect and performance pigments, has formed a global strategic alliance with Taizhu, one of China’s top pearlescent pigment producers. Silberline and Taizhu will engage in joint marketing and technical cooperative programs aimed at visually enhancing the value of worldwide paint and coatings, inks and plastics formulations. Additionally, Silberline will represent and distribute Taizhu’s pearlescent pigments to many of these same customers throughout the world, excluding China. Taizhu is headquartered in Wenzhou, Jiangsu province. The company employs approximately 500 people and operates several manufacturing plants in and around Wenzhou. Taizhu also recently announced the opening of a new, $1.6 million manufacturing plant and R&D center in Suzhou. “We are very excited about our new relationship with Taizhu,” said Silberline’s Glenn Kleppinger, senior vice president of global business development. “Without question, Taizhu is already the premier supplier of pearlescent pigments in China. What we have found particularly impressive is the company’s commitment to strategic marketing, research and development, reinvestment in technology, and a genuine dedication toward ongoing continual improvement.”
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